Public Domain Fairytales Product Ideas
August 26, 2008 by Debra · Leave a Comment
We’ve all listened to or read fairytales as children. Fairytales can be traced back to ancient Egyptian civilizations in 1300 B.C. However you might be more familiar with Grimm’s Fairytales or even Aesops Fables from 6th century B.C. or perhaps your favorites are the old Arabian Nights stories from 1500 A.D.
The point however is that many popular fairytales are available in the public domain.
The abundance of folk tales, fairy tales and even fables lends itself quite nicely to repackaging and reselling. For example, an ancient collection of Russian fairytales could be easily repackaged and resold. An entire website could be devoted to ethnic fairytales or ancient European fairy tales.
Public Domain Reprints.org/search offers a quick and easy search tool for public domain books to reprint and a quick search for “fairytales” resulted in four pages of available public domain books. That’s not the only source. Archive.org also offers a wealth of opportunity.
Free Public Domain Fairy Tales website… has a huge collection of digitized fairy tales ready for you to publish yourself. Just some of the authors include: tales from The Brothers Grimm Fairy Tales, Hans Christian Anderson Fairy Tales, Arabian Nights.
Fairytales don’t have to be written. Some of these public domain books offer magnificent images which could be collected to create a children’s calendar, picture books, or even a coffee table book.
Fairytales capture our imagination in a way that no other genre can. It brings back youthful memories and touches our whimsical side. It gives children an appreciation for a good story and when shared with a family member or a loved one creates memories which will last a lifetime.
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FACT: Of The Millions Of Books Published In The U.S. Between 1923 And 1963, the U.S. Copyright Office Estimates That Only Roughly 15% Had Their Copyright Protection Renewed. This Means That Around 85% Of All Books Published In The U.S. Between 1923 And 1963 Are Up For Grabs! That’s Billions of Pages of Material That You Can Use To Create Your Own Outrageously Profitable Multi-Media Information Publishing Empire…Faster Than You Ever Dreamed Possible…. |
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What To Write About In A Blog
August 26, 2008 by Debra · Leave a Comment
An important news story is published immediately after the incident occurs. Some blogs are designed just for this purpose. Updated almost every minute with news stories.
The special feature article must not be confused with the type of news story called the “feature,” or “human interest,” story.
The latter undertakes to present minor incidents of the day’s news in an entertaining form. Its purpose is to appeal to a newspaper reader by bringing out the humorous and pathetic phases of events that have little real news value.
photo credit: alexanderdrachmann
The blog article differs from the older type of magazine article, not so much in subject as in form and style.
The range of subjects for blog articles is as wide as human knowledge and experience. Any theme is suitable that can be made interesting to a considerable number of people.
A given topic may make either a local or a general appeal.
- If interest in it is likely to be limited to readers in the immediate vicinity of the place with which the subject is connected, the article is best adapted to publication on a “local” based blog.
- If the theme is one that appeals to a larger public, the article can be adapted to a blog with a more general readership.
Some subjects have a peculiar appeal to persons engaged in a particular occupation or devoted to a particular business or hobby. Special blog articles on these subjects of limited appeal are adapted particularly to blogs that present their material in a popular rather than a technical manner.
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FACT: Of The Millions Of Books Published In The U.S. Between 1923 And 1963, the U.S. Copyright Office Estimates That Only Roughly 15% Had Their Copyright Protection Renewed. This Means That Around 85% Of All Books Published In The U.S. Between 1923 And 1963 Are Up For Grabs! That’s Billions of Pages of Material That You Can Use To Create Your Own Outrageously Profitable Multi-Media Information Publishing Empire…Faster Than You Ever Dreamed Possible…. |
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How To Write A Great Blog
August 20, 2008 by Debra · Leave a Comment
The rise of popular blogs during the last few years has resulted in a new and different type of writing. Such articles, presenting interesting and timely subjects in a popular format, are designed to attract a class of readers that were not reached by the older literary periodicals.
What Newspapers and Magazines Articles Focus On…
Editors of newspapers and magazines several years ago began to realize that there was no lack of interest on the part of the general public in scientific discoveries and inventions, in significant political and social movements, in important persons and events.
Daily newspapers have already discovered the advantage of giving the day’s news in a form that could be read rapidly with the maximum number of people, capturing the interest of the average man and woman. Certain “tabloids” have gone a step further in these attempts to give added attractiveness to news and had emphasized its melodramatic aspects. Other papers had seen the value of the “human interest” phases of the day’s happenings.
Magazine articles on these themes, however, had usually been written by specialists who, as a rule, did not attempt to appeal to the “man in the street,” but were satisfied to reach a limited circle of well-educated readers.
The Blog Publisher…
To create a larger blog reading public, blog publishers undertook to develop a popular format and style that would furnish information as attractively as possible. The methods of the short story, of the drama, and even of the melodrama, applied to the presentation of general information, provided a means for catching the attention of the casual reader.
The product of these efforts at popularization was the special feature article, with its story-like form, its touches of description, its “human interest,” its dramatic situations, its character portrayal–all
effectively used to furnish information and entertainment for that rapid reader, the “average American.”
Definition Of A Blog Article
A blog article may be defined as a detailed presentation of facts in an interesting form adapted to rapid reading, for the purpose of entertaining or informing the average person.
It usually deals with:
- (1) recent news that is of sufficient importance to warrant elaboration;
- (2) timely or seasonal topics not directly connected with news; or
- (3) subjects of general interest that have no immediate connection with current events.
The blog article is more than a mere news story. It aims to supplement the bare facts of the any news report by giving more detailed information regarding the persons, places, and circumstances that appear in the news columns.
News must be published as fast as it develops, with only enough explanatory material to make it intelligible.
The blog article, written with the perspective afforded by an interval of a few days or weeks, fills in the bare outlines of the hurried news story with the life and color that make the picture complete.
Follow The Yellow Brick Road Through The Public Domain
August 15, 2008 by Logan · 3 Comments
Follow The Yellow Brick Road Through The Public Domain - L. Frank Baum’s Oz Books
L. Frank Baum was a really interesting fella. He had a really interesting life and I would highly recommend reading about him sometime but the the thing I want to talk about in this post is that fact that he was an extremely prolific writer and among other writings, Mr. Baum produced a ton of children’s books - all of which are in the public domain. Here’s a quick bio from Wikipedia…
“Lyman Frank Baum (May 15, 1856 – May 6, 1919) was an American author, actor, and independent filmmaker best known as the creator, along with illustrator W. W. Denslow, of one of the most popular books in American children’s literature, The Wonderful Wizard of Oz, better known today as simply The Wizard of Oz. He wrote thirteen sequels, nine other fantasy novels, and a plethora of other works (55 novels in total, 82 short stories, over 200 poems, an unknown number of scripts, and many miscellaneous writings), and made numerous attempts to bring his works to the stage and screen.”
What I’m going to share with you today is Mr. Baum’s numerous Oz books of which he wrote 15 total. Way before Harry Potter, and even the magical land of Narnia, there was the marvelous land of Oz!
Each of these Oz books is in the public domain in the United States because they were published in the U.S. before 1923.
How easy would it be to repackage all of these into one really great product for children? Sometimes, creating a product can be as easy as collecting all of the available components, having a few things created to fill in the gaps, and putting your own unique spin on it!
Here’s a closer look at the Oz books in their order of publication…
Book 1 - “The Wonderful Wizard of Oz” 1900
Dorothy gets swept into the Land of Oz by a cyclone. She meets a living Scarecrow, a man made entirely of tin, and a Cowardly Lion while trying to get to the Emerald City to see the great Wizard. Also reprinted by various publishers under the names The New Wizard of Oz and The Wizard of Oz with occasional minor changes in the text. Plot summary from Wikipedia.
Book 2 - “The Marvelous Land of Oz” 1904
A little boy, Tip, escapes from his evil guardian, the witch Mombi, with the help of a walking wooden figure with a jack-o’-lantern head named Jack Pumpkinhead (brought to life with the magic Powder of Life Tip stole from Mombi), as well as a living Sawhorse (created from the same powder). Tip ends up on an adventure with the Scarecrow and Tin Woodman. Tip finally learns that he is really Princess Ozma, the true ruler of Oz, is changed back into a girl, and ascends the throne of Oz. Also reprinted as The Land of Oz. Plot summary from Wikipedia.
Book 3 - “Ozma of Oz” 1907
While traveling to Australia with her Uncle Henry, little Dorothy is swept overboard with a hen named Billina. They land in Ev, a country across the desert from Oz, and, together with new-found mechanical friend Tik-Tok, they must save Ev’s royal family from the evil Nome King. With Princess Ozma’s help, they finally return to Oz. Plot summary from Wikipedia.
Book 4 - “Dorothy and the Wizard in Oz” 1908
On her way back from Australia, Dorothy visits her cousin, Zeb, in California. They are soon swallowed up by an earthquake, along with Zeb’s horse Jim and Dorothy’s cat Eureka. The group soon meets up with the Wizard and all travel underground back to Oz. Plot summary from Wikipedia.
Book 5 - “The Road to Oz” 1909
Dorothy meets the Shaggy Man, and while trying to find the road to Butterfield, they get lost on an enchanted road. As they travel they meet the rainbow’s daughter, Polychrome, and a little boy, Button-Bright. They have all sorts of strange adventures on the way to Oz. Plot summary from Wikipedia.
Book 6 - “The Emerald City of Oz” 1910
Dorothy Gale and her Uncle Henry and Aunt Em come to live in Oz permanently. While they tour through the Quadling Country, the Nome King is tunneling beneath the desert to invade Oz. Plot summary from Wikipedia.
Book 7 - “The Patchwork Girl of Oz” 1913
A Munchkin boy named Ojo must find a cure to free his Unc Nunkie from a magical spell that has turned him into a statue. With the help of Scraps, a living Patchwork Girl, Ojo journeys through Oz in order to save his uncle. Plot summary from Wikipedia.
Book 8 - “Tik-Tok of Oz” 1914
Betsy Bobbin, a girl from Oklahoma, is shipwrecked with her mule, Hank, in the Rose Kingdom. She meets the Shaggy Man there and the two try to rescue the Shaggy Man’s brother from the Nome King. This book is partly based upon Baum’s stage musical, The Tik-Tok Man of Oz, which was in turn based on Ozma of Oz. Plot summary from Wikipedia.
Book 9 - “The Scarecrow of Oz” 1915
Cap’n Bill and Trot journey to Oz and, with the help of the Scarecrow, overthrow the cruel King Krewl of Jinxland. Cap’n Bill and Trot had previously appeared in two other novels by Baum, The Sea Fairies and Sky Island. Based in part upon the 1914 silent film, His Majesty, the Scarecrow of Oz. Plot summary from Wikipedia.
Book 10 - “Rinkitink in Oz” 1916
Prince Inga of Pingaree and King Rinkitink and their companions have adventures that lead to the land of the Nomes and, eventually, Oz. This book only ends up in Oz at the end, because Baum originally wrote it as a non-Oz book, entitled King Rinkitink, and only rewrote it later. Plot summary from Wikipedia.
Book 11- “The Lost Princess of Oz” 1917
Concerning the disappearance of Princess Ozma, the ruler of Oz. When she is discovered missing, four search parties are sent out, one for each of Oz’s four countries. Most of the book covers Dorothy and the Wizard’s efforts to find her. Meanwhile, Cayke the Cookie Cook discovers that her magic dishpan (on which she bakes her famous cookies) has been stolen. Along with the Frogman, they leave their mountain in the Winkie Country to find the pan. Plot summary from Wikipedia.
Book 12 “The Tin Woodman of Oz” 1918
The Tin Woodman, Nick Chopper, is unexpectedly reunited with his Munchkin sweetheart Nimmie Amee from the days when he was flesh and blood. Along the way, Nick discovers a fellow tin man, Captain Fyter, as well as a Frankenstein monster-like creature, Chopfyt, made from their combined parts by the tinsmith, Ku-Klip. Plot summary from Wikipedia.
Book 13 “The Magic of Oz” 1919
Ruggedo, former Nome King, tries to conquer Oz again with the help of a Munchkin boy, Kiki Aru. In the meanwhile, it is also Ozma’s birthday, and all of Oz’s citizens are searching for the most unusual present for the little princess. This was published a month after Baum’s death. Plot summary from Wikipedia.
Book 14 “Glinda of Oz” 1920
Dorothy, Ozma and Glinda try to stop a war in the Gillikin Country. This was Baum’s last Oz book, and was published posthumously. Most critics agree this is Baum’s darkest Oz book, most likely due to his failing health. Plot summary from Wikipedia.
And One More For Good Measure…
Little Wizard Stories of Oz 1913
Six short stories about the Oz characters, originally written to help re-launch the Oz series in 1913. Plot summary from Wikipedia.
There were also a ton of Oz books written by other authors after L. Frank Baum’s death but I haven’t done the copyright research on any of them. These may be well worth checking into as well especially if you’re putting together an ever expanding line of children’s books.
For more info about Mr. Baum, The Land of Oz, and many other books that make up the Oz universe check out the links below…
Land of oz = http://en.wikipedia.org/wiki/Land_of_Oz
Baum = http://en.wikipedia.org/wiki/L._Frank_Baum
List of oz books = http://en.wikipedia.org/wiki/List_of_Oz_books
How ’bout that Dorothy? Have you ever met anybody as prone to being struck by natural disaster as she is? Geez - tornadoes, typhoons, earthquakes, you name it, she’s been through it all!
Time to get back to Kansas now, Dorothy! Oz is a fun place to visit but I sure wouldn’t want to live there!
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FACT: Of The Millions Of Books Published In The U.S. Between 1923 And 1963, the U.S. Copyright Office Estimates That Only Roughly 15% Had Their Copyright Protection Renewed. This Means That Around 85% Of All Books Published In The U.S. Between 1923 And 1963 Are Up For Grabs! That’s Billions of Pages of Material That You Can Use To Create Your Own Outrageously Profitable Multi-Media Information Publishing Empire…Faster Than You Ever Dreamed Possible…. |
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How To Write A Blog Article
Although innumerable books about how to write a blog article have been published, no attempt has really been made to discuss in detail the writing of great blog articles.
In the absence of any generally accepted method of approach to the subject, it has been necessary to work out a systematic classification of the various types of articles and of the different kinds of titles, beginnings, and similar details, as well as to supply names by which to identify them.
photo credit: mattfoster
A careful analysis of current practice in the writing of stories and popular articles is the basis of the methods presented. In this analysis an effort has been made to show the application of the principles of composition to the writing of articles. Examples taken from representative articles are freely used to illustrate the methods discussed.
Particular emphasis is placed on methods of taking your knowledge and turning that “brain dump” into an article that is easy for the average reader to understand. It’s important that you learn to write in an interesting and compelling way, but not to talk over their heads.
Plus… the article should be written in such a way that the reader can use the information and apply it in their own lives. Unless you are writing for the purpose of entertaining… you are probably writing to teach. Mixing of the two is great… but if the reader can’t actually use the information to help them with a problem, they are not going to be interested in reading anymore of your information.
The problem, therefore, is to show you the writer how to present discoveries, inventions, new
methods, and every significant advance in knowledge, in an accurate and attractive form.
The idea might seem simplistic… and be regarded by some college instructors in composition as an undertaking scarcely worth their while. They would doubtless prefer to encourage their students to write what is commonly called “literature.”
The fact remains, nevertheless, that the average writer cannot write anything that approximates literature, whereas experience has shown that almost anyone can write acceptable popular articles.
Moreover, since the overwhelming majority of Americans read only blogs, newspapers and magazines, it is by no means an unimportant task for our universities to train writers to supply the steady demand for well-written articles.
Every editor of a magazine, every editor of an earnest and worthy newspaper, every publisher of books, has dozens or hundreds of important tasks for which he cannot find capable men; tasks that require scholarship, knowledge of science, or of politics, or of industry, or of literature, along with experience in writing accurately in the language of the people.
Special reports and popular articles constitute a type of writing particularly adapted to the ability of the novice, who has developed some facility in writing, but who may not have sufficient maturity or talent to undertake successful short-story writing or other distinctly literary work.
Most articles cannot be regarded as literature. Nevertheless, they afford the young writer an opportunity to develop whatever ability he possesses. Such writing teaches him four things that are invaluable to any one who “just wants to have his own blog or write for other blogs.
It trains him to observe what is going on about him, to select what will interest the average reader, to organize material effectively, and to present it attractively. If this series of articles helps the inexperienced
writer, whether he is in or out of college, to acquire these four essential qualifications for success, it will have accomplished its purpose.
Hey… I know learning how to write a blog article is a long, drawn out subject, so stick with me. You just might learn something. The series is in several parts… I mean “several”… so to keep up you could subscribe with that RSS link right up on the right hand side of this article!
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FACT: Of The Millions Of Books Published In The U.S. Between 1923 And 1963, the U.S. Copyright Office Estimates That Only Roughly 15% Had Their Copyright Protection Renewed. This Means That Around 85% Of All Books Published In The U.S. Between 1923 And 1963 Are Up For Grabs! That’s Billions of Pages of Material That You Can Use To Create Your Own Outrageously Profitable Multi-Media Information Publishing Empire…Faster Than You Ever Dreamed Possible…. |
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The Public Domain Income Plan For Public Domain Pirates
August 10, 2008 by Debra · Leave a Comment
I have been giggling like a school girl for the last few hours. Really. I have had some “wow… really???” moments as well. Why?? I have been devouring the Public Domain Income Plan course.
Now… I know a lot about public domain and using it to my advantage for product creation, but… I have learned a ton of new secrets today.
First, I would like to say for the record – this plan is a total retirement plan for someone who wants to devote the time and effort to follow the plan.
This is not a get rich scheme. Nope, no quick “push the easy button” strategies are in this course. Just a down to earth, under the radar, get ‘er done business plan.
And… the basic plan doesn’t require that you create one bit of original content for products. Usually, I would not advocate such a plan. I love to create my own original products, but they do take a lot more time and effort than using unaltered public domain material.
One of the suggestions that is at the end of the course for using public domain material is the system I use often in my own business. Some of the other ideas listed are ideas that are not new or innovative in any way… just good, basic advice about expanding and growing a business that is already showing profitable growth.
Not only is the 120+ page course written in “down-home” speak… showing the exact system this couple has used over the last 2 years to create a business that allows them to live the lifestyle they choose and save for their retirement years, but they include lot’s of other goodies in the package as well.
Let’s talk about the course first. It’s so simple it’s almost – tooo simple. I had to read some parts of this course more than once. The system this couple has developed can be used over and over again. What is hard to believe… but is absolutely true… is that they have created and market over 450 products in 2 years.
You have got to read this… They even describe their daily process, where they advertise, how they market, what it takes to manufacture and ship their products… every detail.
Market research is the most important task anyone contemplating a new product must do. It’s not enough to just have a great idea… you need to do as much research as you can to ensure that your new product has a good chance of selling.
Extremely simple, market research is discussed in detail within this course. Plus… they created a video showing you exactly the steps used in their daily market research.
Then… they went on to make several screen capture videos that show just exactly how they have cracked some obscure code to find things on the internet I didn’t know even existed. Cool!
And… they include another very cool little tool. This just tops the cake – like whipped cream!
They call it “cdtemplate”. Plain and Simple – just cd template. What I would have paid for this little template the first time I was trying to create a CD product is almost – Anything!!! And… there it is just sitting within this lesson package, looking very non-descript. But… it’s powerful. The time it will save you when you are trying to figure out a system for your first product is almost unimaginable.
The system taught in this course… is the system this couple has used to create a business in which they control the growth and can keep all the profits in house. This is the only system they have used for the last two years… but at the end of the lesson, you will read about their plans to expand their business, but only as quickly as they want. Plus… they discuss what they would have done differently if they were starting this business from scratch.
Lot’s of products are on the market right now that teach how to launch products and make large amounts of cash… but they also talk about creating sustainable businesses, not just one hit wonders.
With this course, you will see how the “little guy” – not some guru – makes a nice (really nice) living that will carry them for years… and is a business that can be sold when they are ready to retire and go live in a beach front cottage… all with easy to learn systems and public domain material. How cool is that?
Check Out The Public Domain Income Plan Now!
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FACT: Of The Millions Of Books Published In The U.S. Between 1923 And 1963, the U.S. Copyright Office Estimates That Only Roughly 15% Had Their Copyright Protection Renewed. This Means That Around 85% Of All Books Published In The U.S. Between 1923 And 1963 Are Up For Grabs! That’s Billions of Pages of Material That You Can Use To Create Your Own Outrageously Profitable Multi-Media Information Publishing Empire…Faster Than You Ever Dreamed Possible…. |
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How To Tap Into The Wine Connoisseur Market With Public Domain Content
August 9, 2008 by Debra · Leave a Comment
Looking for public domain products for your wine business? If you’re a wine connoisseur then an internet business based on wine probably sounds like a fantastic idea. The wine market is growing and many people are looking to learn more about the beverage that is not only delicious but also offers potential health benefits.
photo credit: Southern Foodways Alliance
Public domain content can be used to both market a wine business as well as to create products. The trick, however, is to find public domain content devoted to wine.
A truly excellent source of public domain texts can be found at the all encompassing archive.org. Visiting archive.org you can then choose what medium you wish to search. Click on ‘texts’ and search for wine and you’ll find 226 results.
Some of these texts are absolutely gorgeous. The images can be used to create products or marketing graphics and the texts can be reformatted or repackaged and sold. People have been writing about wine for as long as they’ve been drinking it, which means there are an abundance of texts available. Several other great sources for public domain books include:
- Authorama, http://www.authorama.com/
- Project Gutenberg, http://www.gutenberg.org/wiki/Main_Page
- Librivox, http://librivox.org/, which turns public domain books into audio books.
Take care to do some research and make sure everyone and their brother hasn’t already repackaged the same public domain book. For example, the The American Vine-Dresser’s Guide, a fantastic and still timely book, has been used to create blog posts and repackaged several times however the images may still be fair game for website or marketing graphics or to reformat and resell.
The Complete Cook, http://www.archive.org/details/completecookplai00sand, offers a section on wine making which could be offered as a bonus or a marketing tool to build an opt-in list.
So quick question…how do you know how many people are already using a particular public domain book?
Archive.org offers download statistics which can point you in the right direction however a quick online search with the book’s title as your keywords may provide more explicit results. You can see exactly how any particular book is being used and how it’s being repackaged or reformatted.
Another great site is the Internet Public Library, http://www.ipl.org/div/subject/browse/hum60.60.00/, which when you search for your keywords, ‘wine’ for example, will give you a list of websites, books, and blogs devoted to the subject.
The wine niche provides a wealth of opportunity and books like The American Vine-Dresser’s Guide offer numerous opportunities to create products to market to this audience.
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FACT: Of The Millions Of Books Published In The U.S. Between 1923 And 1963, the U.S. Copyright Office Estimates That Only Roughly 15% Had Their Copyright Protection Renewed. This Means That Around 85% Of All Books Published In The U.S. Between 1923 And 1963 Are Up For Grabs! That’s Billions of Pages of Material That You Can Use To Create Your Own Outrageously Profitable Multi-Media Information Publishing Empire…Faster Than You Ever Dreamed Possible…. |
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Using Public Domain Images To Share History
August 5, 2008 by Debra · Leave a Comment
You have heard it before… “A picture is worth 1000 words”. But, let’s face it. History can be a dry subject.
No matter how interesting the events, it is sometimes a real challenge to make historical stories appealing. Yet there is much we can learn from history.
Pictures and images can tell a story much better than words can. Let public domain images help you tell a story.
The Library of Congress has created a beautiful collection of images which they call “American Memory.” You can find the website here http://memory.loc.gov/ammem/browse/index.html
The site is organized so you can browse by category like religion, sports, war, literature, maps and so on. You can also browse by time period, region, or by medium like photos, sound recordings, books and so on.
This website alone is a fantastic source to create visual history books.
For example, the architecture category offers 9 collections including one titled Panoramic Photographs which has amassed almost 4000 photographs from 1851 to 1991. Within the larger collection of 4000 images there are smaller divisions such as national parks, disasters or farms.
Each image has listed the copyright and reproduction rights to the image. For example, this image about National Conference, World Wide Prohibition, Columbus, O., Nov. 19th-22nd, 1918.
Visit their rights and reproductions page for information about identifying rights. As a side note if a photo is cataloged as a ‘government photo’ there are no copyrights associated with the image.
This collection of photographs lends itself quite nicely to visual historical books, coffee table books and niche history buffs.
Browse the amazing images, note the ones you’d like to use for your public domain product, and then take the necessary steps to make sure the image is free and clear. It’s a little more work than standard “Public Domain Content” sites however the images are spectacular and quite worth the effort.
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FACT: Of The Millions Of Books Published In The U.S. Between 1923 And 1963, the U.S. Copyright Office Estimates That Only Roughly 15% Had Their Copyright Protection Renewed. This Means That Around 85% Of All Books Published In The U.S. Between 1923 And 1963 Are Up For Grabs! That’s Billions of Pages of Material That You Can Use To Create Your Own Outrageously Profitable Multi-Media Information Publishing Empire…Faster Than You Ever Dreamed Possible…. |
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Video Marketing For Public Domain Profits
August 5, 2008 by Debra · Leave a Comment
Video is rapidly becoming the marketing medium of choice and while it won’t replace written content, marketing your public domain business with video can provide dramatic results.
Why does video work so well?
Video is immediate and easy to consume.
Push play and watch – no reading involved.
Unlike written content, video makes it easy for consumers to tap into your personality. It’s significantly easier for public domain marketers to share their personality by speaking to their audience rather than writing to them. Why is personality so important? Quite simply, we buy from people we like.
Here are 10 strategic ways to use video in your marketing efforts:
- Sales letters. Video can be incorporated right into your sales page. You can demonstrate how your product looks or works, share a case story, or even make a promise or share a personal story.
- Viral marketing. Video is extremely viral, think YouTube. People love to share videos they find entertaining, informative or even shocking. It brings awareness to your public domain business and drives traffic.
- Demonstrations. Video is an excellent tool for demonstrations. People like to see what they’re going to buy before they buy it and video makes it easy to give your prospects the security they desire.
- Video testimonials and endorsements. Video endorsements give credibility to your business. It’s a fantastic tool to use to share success stories with your prospects. Somehow when we see and hear someone say they love a product makes it more credible than just reading a testimonial or endorsement. We tend to believe what we see.
- Welcome message. Providing a welcome message on your home page introduces you and your business in a totally unique way. It immediately tells your prospect who you are and helps brand your public domain business.
- Interviews. Interviews, whether in print, audio or video are a superior public domain marketing tool. Video however kicks an expert interview up a notch.
- For example, if you’re offering a compilation of children’s fairy tales and you interview a popular fairytale author or a historian discussing the fairytales in your book or the history of fairytales. The interview could be used as a bonus or simply as a bit of very interesting content to drive traffic to your website.
- Advertising. Commercials on the web. Many companies are beginning to buy commercial ad space online, or are placing commercials right on their website however one unique and interesting video trend is asking your audience to create videos for you. It’s a beautiful combination of Web 2.0 and video marketing.
- Vlogs. Video blog posts are a great way to mix up your content and quite often its easier to talk to the camera about a subject you’re passionate about than to write about it. Video gives you that opportunity and your audience will appreciate the change.
- Online courses. Video is an excellent medium to deliver an online course. Perhaps you have a collection of travel books that you have created from public domain material; you could provide a course on budget travel or the top ten destinations in any given category.
- Tutorials. Showing how to use or accomplish something is often much easier than trying to tell someone how to use something, right? It’s easier to show someone how to ride a bike than to tell them how to ride a bike.Video gives you the opportunity to show how to use your public domain product. For example, if you’ve made cross stitch patterns from public domain images, you could offer a cross stitch demonstration for beginners and package it with your product or offer it as a bonus.
Video offers an abundance of marketing opportunities and the good news is it is easy to do. You simply need a webcam and recording software – the rest is up to you. Say cheese!
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FACT: Of The Millions Of Books Published In The U.S. Between 1923 And 1963, the U.S. Copyright Office Estimates That Only Roughly 15% Had Their Copyright Protection Renewed. This Means That Around 85% Of All Books Published In The U.S. Between 1923 And 1963 Are Up For Grabs! That’s Billions of Pages of Material That You Can Use To Create Your Own Outrageously Profitable Multi-Media Information Publishing Empire…Faster Than You Ever Dreamed Possible…. |
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